News

December 28, 2009

Gurov and partners-Kazakhstan

The first specialized PR-Agency in Kazakhstan - Gurov and Partners-Kazakhstan starts operation in Almaty in the new year. It will focus on international customers and domestic telecom operators as well as IT-companies, industrial enterprises and scientific organizations. 60% share of new joint enterprise belongs to Gurov and Partners Communication Group, 40% - to Kazakh partners. At the moment company is going through the legal procedures. 

"In terms of development and adoption of high technologies, Kazakhstan is one of the most perspective countries all over the Post-Soviet space", - says Phil Gurov, managing partner of Gurov and Partners.

Keeping its niche IT-specialization Gurov and Partners-Kazakhstan will reach financial results similar to the leading full-service PR-agencies. "Despite 20-30% recession on the Russian PR-market in 2009, IT-companies (software developers and system integrators) have been demonstrating growing demand for PR-services. In 2010 we expect 65% increase in our Russian turnover. I believe our business model to be effective in Kazakhstan", - resumes Mr. Gurov. 

Gurov and Partners is a leader in the field of technology PR and the only Russian agency that made its specialty of PR promotion of hi-tech businesses. The agency is a member of professional associations such as Russian Public Relations Association (RPRA), Russian Communications Consultancies Association (ÀÊÎS) and Association of Business Communicators (IABC). Its portfolio includes more than 30 leading Russian and international hi-tech companies. Headquartered in Moscow, Gurov and Partners has regional offices in Nizhny Novgorod and Kirov. There is also an educational center of the agency in Kirov.